There’s a large number of creators on Lemon8 who create “aesthetic” content. This content is perfectly posed, curated, and edited to show only the best parts of this person’s life.
But as the app increases in popularity, some creators want people on the app to be authentic with their followers, dissociating from the perfectionist nature of social media.
Other creators opt to recreate the content they post on TikTok by creating short videos about topics that fall outside the fashion, beauty, or wellness topics on Lemon8. If the content does well on TikTok, why not feel out the audience on Lemon8?
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For now, it seems that big-name creators with millions of social media followers haven’t migrated to Lemon8. That could be for a few reasons: Lemon8 won’t formally launch in the US until May. The Lemon8 app is currently available for download, but maybe top creators are gearing up for the official launch.
Another reason popular creators aren’t on Lemon8 could be that it’s unclear how creators can monetize their content on the app. Marketers could be hesitant to invest in Lemon8 because of its ties to ByteDance and the volatile relationship the company has with the US government.
Lemon8 is in its infancy but has the potential to be a prominent contender in the US social media market. Some creators hope that being an early adopter will give them an edge in the app’s monetization policy once it officially launches.
Source : https://www.zdnet.com/article/what-is-lemon8-and-why-is-everyone-talking-about-it-on-tiktok/#ftag=RSSbaffb68
